Did you know that your page loses traffic if it takes more than 2.5 seconds?
The content of your website can be very attractive but if it does not load quickly you will have constant abandonments. The good news is that speed can be improved in easy steps and you can get great traffic results.
According to Hubspot studies, the ideal page loading speed for your website’s HTML should be less than 1.5 seconds.
If the loading time of the page is shorter, there will be a check mark indicating that there is no error on the page and you will enjoy a good score from Google.
What hinders the speed of my website?
It can slow down due to many factors, such as the use of very heavy images, the fact of having a cache or the location of your server.
These elements prevent the rapid loading of the site, they are also not liked by Google, since the search engine gives you a better position as you meet its standards of excellence, that is, the better the user experience the better you will be qualified.
Slow sites are likely to pay the price in terms of lower search rankings, which is why you should find out what your site’s current speed is.
Measure and optimize
There are several tools you can use to do this. Next, we indicate which you can use to measure the loading speed of your site and then proceed to optimize.
Once some of these tools are implemented, proceed to take care of each of the sections that you should improve. For each case there is a solution.
If you want to have more information to optimize your page step by step, download our free ebook and do it yourself.