If you are thinking of choosing an influencer to boost your business, don't think about quantity, think about quality.
This new social media marketing strategy is very effective but you must choose the right influencer, but, how to select the right one? Consider the following:
1. Number of followers, who are authentic and not purchased (you can tell by a number of factors).
2. Consistency with your brand, that the public that influences from your account may be related to your brand.
3. Adequate budget, the more followers the more expensive it can become, set a budget and work in a mutual agreement.
Remember, for the success of this strategy you must establish your goals very well and combine it with a social media plan.
At #Fastanswer we help you with those strategies.